Campus Visit Broadcast Email

Email viewed in desktop

This campaign was sent to a list of 122,738 high school sophomores and juniors and transfer students across two sends, encouraging them to sign up for a campus and/or housing tour.

On average, this campaign had a clickthrough-rate of 17% with 2% of recipients clicking the button to sign up for a tour.

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My role

Manager: Rewrote and edited content; oversaw HTML production and testing.

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